| Item type |
Conference or Workshop Item |
| Subjects |
100 Philosophy & psychology > 107 Education, research & related topics |
| Division/Agency |
LPPKN - National Population and Family Development Board, Malaysia: State: Johor |
| Keywords |
Gen Z, Z Generation |
| Additional Information |
This slide has been presented by Puan Rabihah Abd Wahab at Research Paperwork Presentation Session (Online) at Seminar Kependudukan Negeri Johor 2026, July 27, 2026 at Johor Bharu, Johor, Malaysia. |
| Abstract |
Conceptual and practical contribution: integrating the 3 main dimensions (Gen Z, Social Media, Maqasid) into a complete da'wah ecosystem and shifting from just popularity metrics (likes/views) to metrics of blessing and ethics. The suggestion for the next study is to test this conceptual framework empirically through field analysis (quantitative/qualitative) to measure actual changes in attitudes and religious behaviors of Generation Z. |
