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PUBLICATIONS



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Universal health coverage in Malaysia: issues and challenges
Item Type: Conference or Workshop Item
Author: 
Ng, Chiu Wan and
Mohd Hairi, Noran Naqiah and
Ng, Chirk Jenn and
Kamarulzaman, Adeeba and
Author: 
Editor: 
Year:  00/00/2014
Abstract:  Socioeconomic development in Malaysia, over the past few decades, has led to the improvement and expansion of the public healthcare system. This system has provided universal access to a low-priced package of comprehensive health care leading Malaysia to claim to have achieved universal health coverage (UHC). However, the Malaysian health landscape is changing rapidly. Provision of private care has grown especially in large urban towns, mainly in response to public demand. Thus far, private care has been predominantly bought and utilised by the rich but because of differentials in quality of care between the public and private sector, unabated expansion of the private health sector has the potential to adversely affect universal access to care. This effect may be accentuated in the coming years by demographic changes in the country specifically by the ageing of the population. This paper is intended to highlight challenges to UHC in Malaysia in the face of the changing health landscape in the country and to offer some suggestions as to how these challenges can be met.
 
 
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Kajian kesedaran dan pengetahuan orang awam mengenai infertiliti
Item Type: Conference or Workshop Item
Author: 
Shekh Abdullah, Faezah and
Harun, Rosliah and
Ahmad, Norliza and
Author: 
Editor: 
Year:  00/00/2014
Abstract:  The infertility rate in Malaysia is estimated around 10 to 15 %. World Health Organization has classified infertility as a disease that needs attention as early as possible. It is one of the factors that contribute to decreasing total fertility rate. Public misunderstanding regarding infertility may affect on how they handle this issue. People always take this issue lightly since it is not a life-threatening disease, unlike heart attack, diabetes and cancer. The Bertarelli Foundation Scientific Board (1999) had found that infertility awareness was still low in a few countries in Europe, such as Belgium, Italy, France, Germany, Sweden and United Kingdom. Knowledge on infertility is very crucial because it helps couples to prepare when they are having difficulty in conceiving. The objective of this study was to identify our local people awareness and knowledge on infertility issues as very few studies have been done in Malaysia.
 
 
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Customer retention: a case study of LPPKN clinical services
Item Type: Conference or Workshop Item
Author: 
Sellamuthu, Rajen and
Author: 
Editor: 
Year:  00/00/2014
Abstract:  This is a descriptive study intended to identify the main factors which contribute to the customer retention among the “Clinical Clients” of National Population and Family Development Board or LPPKN. The study focused on three variables to check on the level of influence, affect and effect to the process of customer retention. Those variables are service branding, perceived value and service quality. The study also covered the impact and influence of the demographic element to the service branding, perceived value and service quality in the process of customer retention. This study was conducted at the LPPKN Clinics in Klang Valley and Seremban. Understanding and fulfilling the customers need will contribute to retaining existing customers and reduce the customer switching intentions. The research findings show there is a positive relationship between perceived value and service quality with customer retention. Nevertheless relationship between service branding and customer retention is not supported for the LPPKN clinical setting. Analysis on the demographic factor showed that, it has a significant influence in regard to service branding, perceived value, services quality and customer retention. The output of the study will be helpful to managers and marketers of the clinical service to understand the customer needs, priority and expectations. Furthermore the findings of the research will enable the managers and policy makers to take necessary actions in their marketing and operational planning to stay competitive and maintain a stable income for a long term. This study will also help LPPKN Clinics to improve service quality, increase number of clinical clients, facilitate the process of customer retention and in long term improve financial performance.
 
 
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Outsourced parenting
Item Type: Article
Author: 
Doshi-Gandhi, Anjli and
Author: 
Editor: 
Year:  00/00/2014
Abstract:  Housemaids have become an integral part of family life in Malaysia, some may say it’s a necessity – they provide much needed support to parents who often don’t have extended family around to assist with childcare or dual career parents who are often left with little choice and require help as well as support to carry out their family responsibilities. It’s fair to say that commitment and devotion towards a successful career and rearing a child requires both sacrifice and no small amount of resolve and effort for either to work out in tandem. These and other factors prompt most parents to employ a housemaid, helper or caregiver to assist them in carrying out their roles and responsibilities. The notion being that maids would provide assistance to much needed help around the house and allow parents more freedom and time to spend with their children. From things like potty training, to swimming and riding a bicycle, from learning not to bully other kids to learning from mistakes and forgiving other people for them. All these are lessons that can be outsourced to maids, helpers or even professionals. But just because it can, doesn’t mean that it should.
 
 
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